Resume

 

Accomplished creative highly skilled in communications and marketing. Proficient in paid search, paid and organic social, SEO, graphic design, copywriting, and photography. Holds a decade of experience working both in-house and for an agency serving clients in a variety of industries including tourism, healthcare, higher education, and e-commerce.

 

Senior Lead Digital Strategist & Performance Advisor

AMERICANEAGLE.COM, Chicago
2022 - Current

Lead strategist developing and supporting multi-channel marketing initiatives on enterprise clients across many areas of industry. Establish actionable goals along with performance measurement strategies for over two dozen clients, sustaining a 95% weekly allocation and productivity rating

Digital Content Strategist

DEVENEY, New Orleans
2020 - 2022

Key player in developing digital strategies and executing against strategies for a wide range of clients in the areas of crisis, hospitality and tourism, food and beverage, medical, higher education and more. Supports creative, advertising, and public relations teams.

Director of Digital Marketing &
Database Manager

BigEasy.com, New Orleans
2016 - 2020

Spearheaded digital marketing efforts for this tourism conglomerate across a variety of products and attractions; Paddlewheeler Creole Queen, Riverboat Louis Armstrong, Jean Lafitte Swamp and Airboat Tours, New Orleans On the Town Concierge, Natchez Grand Hotel, Monmouth Historic Inn and Suites, Chateau Saint Denis, New Orleans Tours, Big Easy Housing, and New Orleans Airport Shuttle.

 

Education

Loyola University New Orleans
Graduated June 2009
BA, Communications
Major: Advertising
Minor: Graphic Design

Services

Creative Direction
Storytelling
Digital Marketing Strategy
Copywriting
Graphic Design
Public Relations

Volunteer

Court Appointed Special Advocate with CASA Jefferson, Inc. CASAs are appointed by judges to serve as a voice for children in the foster care system.